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8 Local Design And Architecture Practices Create Storage Solutions With Montana Furniture

Danish furniture label also collaborated with P5 Studio to launch design competition

36 modules, 42 colours. These were what confronted eight Singaporean design and architecture practices to each create a storage solution using the parts from Danish furniture label Montana retailed at P5 Studio.

Presented last week at the P5 Studio showroom, the project entitled Freeplay Vol. 1 now makes up the Montana SG Collection, which will retail exclusively at the store. Among the practices included were The Carpenter’s Workshop, Provolk and Upstairs_.

They were selected for their progressive and radical approach, and for having notable projects recognised by the design industry and through various awards. In doing so, they had to create something functional, practical and sentimental all at once.

“This batch of Singapore designers have truly inspired us with their aesthetically-driven and highly sophisticated designs leading the way for Montana to explore new design possibilities,” said Hans Lindeberg, Director of Sales & Marketing at Montana.

Also conceived as a design competition, Freeplay Vol. 1 saw TOTEM by WYNK Collaborative winning and it will now compete with the top designs from Korea, Japan, China, Taiwan, the Philippines, and Australia at the 3daysofdesign festival in Denmark next year. The overall winner from Asia Pacific will have its design included in the Montana International Collection to be sold worldwide.

“WYNK Collaborative’s TOTEM well-balanced colour combination appeals to both genders. Its monolith and sleek design transverses very well between femininity and masculinity. The adaptable design can also be used as an organizer both in the office and home,” said Lindeberg, who was on the design jury alongside Montana’s CEO Joakim Larsen and Architect and Head of Spatial Design, Helena Lauren.

“With clever use of colours, TOTEM clearly stands out in Freeplay Vol. 1. The multi-dimensional aspects of the timeless design integrate well with Montana’s desire for versatility and practicality.”

Each of the eight storage solutions are now available for sale at P5 Studio.

By:
Low Shi Ping
Photography & Art Direction:
Studio Periphery
Date:
31 January 2019

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