d+a | Issue 123 • 2022

/ FEATURE / 18 THE INTERIOR DESIGN INDUSTRY IS SURVIVING AND NOT THRIVING. CAN THIS BE TRUE? THE NEXT LAP practitioner but as an executive council member of the Interior Design Confederation of Singapore (IDCS). “The market is often misunderstood and potential clients are not clear about the services interior designers can provide and the value that this will bring to a space.” She is not alone in having this sentiment. Steven Shaw, Executive Principal – Singapore at Aedas, is equally concerned, A sk Amy Picanco to write a report card on the state of the interior design industry and she enthusiastically gives it an “A” for effort. That is all she grades though, because the Founder and Design Director of Aym Design knows that there is still a long way to go before it levels up across the board. “We continue to exist but are struggling,” Picanco says, speaking not just as a WORDS LOW SHI PING This is the first in a six- month-long collaboration we are doing with the Interior Design Confederation Singapore to examine how the industry can up its game. EDITOR’S NOTE 01-03. Projects by Aym Design (left to right): Miss Fitz, Select Metals and Don Ho.