d+a | Issue 115 • Apr/May 2020

/ REPORT / 24 FIVE DESIGN TRENDS Occupying its own 2,000m 2 space in a section of Hall 3.0 was Trend Space. This was a focal point of the fair, curated and implemented by trend analysis agency Stijlinstituut Amsterdam, helmed by Anne Marie Commandeur. In doing so, she collaborated with four design studios and two photographers to distil the essence of the five trends that were identified. Binding them together was the theme “Where I Belong”, a reflection of how we are becoming increasingly layered and diverse as individuals, making the answer to the question of self-identity a complex one. TREND 1: MAXIMUM GLAM Turning the glamorous life tech-savvy CHARACTERISTICS: Immersive, over the top, glamorous, artificial, fantastic, extravagant, kitsch, eclectic, liberated, expressive, decadent TEXTILES: Data-inspired patterns, crafted jacquards, fake fur, pile and fringes, fantastic prints, metallic gloss TREND 2: PURE SPIRITUAL Finding balance in nature and mysticism CHARACTERISTICS: Calm, stripped back, just the essentials, simple, natural, elemental, pure TEXTILES: Nature-inspired, derivatives from the botanical world, real and bio-based faux leathers, soft sheens, natural coatings, natural fibres TREND 3: ACTIVE URBAN Valuing utilitarian, adaptable solutions C HARACTERISTICS: Performance, utility, versatile, functional, young, design-driven, robust, strong shapes, smooth surfaces, fluid curves, sporty TEXTILES: Performance-oriented, functional, guilt-free, marl patterns, grainy surface effects, mesh-up of textures BY BASTIAAN DE NENNIE, PHYGITAL BY DANIERA TER HAAR AND CHRISTOPH BRACH, RAW COLOUR BY SANNE SCHUURMAN, ENVISIONS

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